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GM Q3 2025 Earnings: Revenue Beats, Profits Slide 57% on EV Investment Costs

GM reported Q3 2025 revenue of $48.6 billion, beating estimates, but net income plummeted 57% as the automaker absorbed the cost of retooling plants and ramping Ultium EV battery production.

By Marcus Holloway

General Motors reported third-quarter 2025 financial results on Tuesday, posting revenue of $48.59 billion that beat Wall Street expectations by nearly 10% and adjusted EPS of $2.80 versus the $2.31 consensus estimate — a surprise that sent GM stock surging more than 15% in pre-market trading. But the headline number masked a steep decline in profitability: net income fell 57% year-over-year to $589 million as the cost of GM’s EV transition continued to weigh on margins.

The profit compression reflects GM’s deliberate strategy of front-loading investment into EV manufacturing capacity — particularly the Ultium battery platform that underpins the Silverado EV, Equinox EV, and the upcoming Blazer EV. CEO Mary Barra has been consistent that GM is building for scale, and Q3 showed the cost side of that equation clearly.

Ultium Ramp-Up and the Factory Transformation

GM’s EV delivery numbers tell a more optimistic story than the income statement suggests. The automaker set another quarterly EV sales record in Q3 with 66,501 deliveries — up meaningfully from the 48,000 range in Q3 2024 — and the Ultium cell production ramp at the Lordstown, Ohio plant has accelerated ahead of schedule. Battery module costs per kWh have dropped approximately 18% compared to early 2025 levels, which GM attributes to improved yield at the cell level and better raw material procurement terms negotiated earlier this year.

The plant retooling story is also progressing: GM’s Detroit-Hamtramck assembly complex, converted to produce the Silverado EV and other Ultium vehicles, is now running at more than 60% of planned capacity — a significant step up from under 40% six months ago. The remaining ramp to full capacity is expected through 2026.

Bright Spots: Gas Trucks and Buick

Not everything in GM’s quarter was about EV losses. The company’s full-size truck business — Silverado and Sierra — remained robust, with gross profit per unit holding steady despite a softer incentive environment. Buick, now positioned as an electrified premium brand for China and export markets, posted its strongest quarter in two years, driven by the Electra E5 and E7 crossovers.

Crucially, GM North America maintained an adjusted EBIT margin of 8.4% in Q3 — ahead of the company’s internal target and better than most analysts expected given the EV drag. Barra flagged that this performance gives the company flexibility to continue investing aggressively in EVs without endangering the balance sheet.

The Guidance Picture

GM management raised full-year 2025 guidance following the Q3 beat, noting that the Ultium platform is reaching the production velocity needed to start meaningful margin contribution in 2026. The company continues to target 8% operating margin for its EV portfolio by 2026 and positive overall EPS contribution from EVs by 2027.

The stock surge after the report reflects investor confidence that GM’s worst EV-investment quarter may be behind it — and that the revenue beats are no longer a mirage masking losses, but the foundation of a real turnaround.


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